What is Android Enterprise Essentials?
Android Enterprise Essentials is a simple and secure management solution for protecting corporate devices and the data stored within them. Historically, the choice for SMBs has always been to employ a resource-intensive mobile device management solution or have no protection at all. In a study conducted by Bullguard in 2020, it was found that 43% of SMBs in their study lacked any sort of cyber-security defense plan and 23% neglected to use endpoint security. 
Android Enterprise Essentials aims to find the middle ground when it comes to mobile security for these SMBs. By providing critical security at an affordable price, Android Enterprise Essentials provides a lifeline for SMBs in the face of a cyber-attack.
Google did also mention that the Android Enterprise Essentials program would be perfect for large organizations that want to provide core security features to devices but might not need advanced device management. It could also work as an initial starting point for organizations that are just dipping their toes into device management. These organizations can potentially upgrade to advanced management in the future after having a taste of simple device management.
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